---
title: SEM Services - Search Engine Marketing & PPC
description: SEM and PPC management that maximizes your ad spend. Google Ads, paid search, and landing page strategy from Blank Box Digital Marketing in Austin, TX.
url: https://blankboxdigital.com/services/marketing/sem/
date: 2026-04-13
type: service
---

Search Engine Marketing

# Paid Search That Pays Back.

We build and manage pay-per-click advertising campaigns that turn ad spend into revenue. Google Ads management, PPC strategy, and landing page optimization focused on maximizing return on every dollar.

[SEE ALL MARKETING](https://blankboxdigital.com/services/marketing/)

What We Do

## Every Dollar Has a Purpose

PPC advertising gives you immediate visibility, but most businesses waste money on poorly structured campaigns with broad targeting and generic landing pages. Clicks come in, but conversions do not. Used alongside [SEO](https://blankboxdigital.com/services/marketing/seo/), paid search fills the gap while organic rankings build.

We take a different approach. We start by researching your market, your competitors, and what your customers are actually searching for. Then we build tight campaign structures, write compelling ad copy, and [design landing pages](https://blankboxdigital.com/services/websites/landing-pages/) that match the intent behind every search.

From there, it is all about optimization. We monitor performance daily, test new ad variations, refine targeting, and cut waste. Every dollar in your PPC advertising budget has a purpose, and we make sure it is driving actual revenue. We manage campaigns for [Austin businesses](https://blankboxdigital.com/locations/austin/) and clients across the U.S.

### PPC Advertising & SEM Services

#### Google Ads Management

Campaign setup, ad copy, bidding strategy, and ongoing optimization. We manage your Google Ads campaigns from setup through ongoing pay per click optimization so you can focus on your business.

#### PPC Strategy

Keyword research, competitor analysis, audience targeting, and budget allocation. A structured plan before we spend a dollar.

#### Landing Page Strategy

Custom landing pages designed to convert ad traffic. We align messaging from ad to page so visitors take action.

#### Remarketing

Bring back visitors who did not convert the first time. Display, search, and video remarketing campaigns that keep your brand top of mind.

#### Shopping Ads

Product feed optimization, Shopping campaign setup, and bid management for e-commerce businesses.

Why Choose Us

## Spend Smarter. Convert More.

### ROI Focused

We measure success by return on ad spend, and every campaign is optimized to drive revenue that shows up in your bottom line.

### No Wasted Spend

Negative keywords, tight targeting, and continuous optimization. We cut waste so your budget goes further.

### Full Funnel

From awareness to conversion, we build campaigns that reach the right people at every stage of the buying process.

### Transparent Reporting

You see exactly where every dollar goes. Monthly reports with clear metrics, not vanity numbers.

Pricing

## Search Ads Pricing

### Landing Page + Ad Campaign

*One-Time Project*

**$1,245**

Custom landing page paired with a fully built Google Ads campaign. Go from zero to generating leads in about two weeks.

- Custom landing page design
- Google Ads campaign build
- Conversion tracking setup
- Ad copy & keyword targeting
- Campaign optimization & launch

### Google Ads Management

*Ongoing Service*

**$495/mo**

Ongoing campaign optimization, bid management, and performance reporting. Month-to-month, no contracts.

- Campaign optimization & bid management
- A/B testing & ad copy refinement
- Negative keyword management
- Conversion tracking & reporting
- Monthly performance report

Common Questions

## FAQ

### What advertising platforms do you manage?

We manage Google Ads campaigns including search ads, Shopping ads, display remarketing, and video remarketing. Our services cover campaign setup, ad copy, bidding strategy, keyword targeting, and ongoing optimization.

### How quickly will I see results from paid search?

Paid search delivers immediate visibility. Our Landing Page + Ad Campaign package ($1,245) can take you from zero to generating leads in about two weeks. Ongoing optimization then improves performance month over month as we refine targeting, test ad variations, and cut waste.

### What ad budget do I need to get started?

Our management fee is $495/mo, and your ad spend goes directly to Google on top of that. The right budget depends on your industry and market. We research your competitors and recommend a budget during the strategy phase so every dollar has a purpose. Our guide on [how much Google Ads cost](https://blankboxdigital.com/blog/how-much-do-google-ads-cost/) covers typical budgets by industry.

### What is the difference between SEM and SEO?

SEM (search engine marketing) is paid advertising that gives you immediate visibility in search results. SEO (search engine optimization) builds organic rankings over time without ad spend. SEM delivers fast results while SEO compounds over months. Many businesses benefit from running both. We break this down further in [SEO vs. SEM: Which One Does Your Business Need?](https://blankboxdigital.com/blog/seo-vs-sem-which-one-do-you-need/)

### How do you report on campaign performance?

You receive a monthly performance report with clear metrics on spend, clicks, conversions, and return on ad spend. We show you exactly where every dollar goes and what results it produced. No vanity numbers, just data that matters to your bottom line.

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*[Blank Box Digital Marketing](https://blankboxdigital.com) · Austin, TX · (832) 589-4133*
